2.24.2011

SP words+logo

Just trying to work with type on this SamplePhonics logo, I think the thicker, more in-your-face type is more appropriate when looking at similar logos and brands within the context this is going to appear in.

Also I'm trying to not just go straight with type, but work wth the type and manipulate it to fit the logo.



None of this is really working, and its kind of like pushing colours around that mix into brown - its a bit pointless. Going to try it simpler with less manipulation, just straight up, any changes to be small. Also with the actual logo itself. And the two words are different lengths, which on top of each other bugs me.


Think I've settled on this finish. The logo inbetween the two words equals out the discrepencies in the length of the two words next to each other. Simple.

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